Amazon is for the time being the crowned leader of the online retail. The company showed no mercy in its plans to extend its influence in all corners of its industry. Blue Apron was one of the recent casualties of this expansion. The giant shows no signs of stopping and might be targeting other niches as well. The latest news suggests that Amazon is looking to create its own messaging app. This move would amplify the competitive market where Facebook, Apple, and Google activate.
Amazon Wants to Get a Rich Service and a Top Social Platform Through One Product
Some reports indicate that Amazon intends to come up with its own messaging app called Anytime. The company started off by interviewing its own customers about an ideal software to meet all their needs. Therefore, the project is in an incipient stage, and there are no decisions taken regarding function, looks, and competitive edges.
The retail giant is known for shooting high, even in difficult areas such as hospitality industry. Therefore, the company intends to reach two goals through one product. Their upcoming program wants to be a rich messaging service and a fierce rival to social platforms at the same time. The software will offer anything possible in today’s world. This range includes video calls, photo sharing, text and voice messages, photo filters, stickers, GIFs, and video games.
Anytime Messaging App Might Bet Its Popularity on Digital Security
Amazon will not only create a versatile digital product for consumers but an app with a business edge as well. Anytime chat window will be able to support reservations, online shopping sessions, and order tracking as well. As a consequence, Amazon’s plans seem to aim at a vast collection of all features technology is currently able to offer.
While there are no unique features in store for the new messaging app, the company might have something up its sleeve to make its product apart from the others. This competitive edge might be about digital privacy. This feature can be powerful enough to convince users to abandon their favorite services to the benefit of a safer version. The service claimed that users would be able to encrypt on their own some of their most sensitive data, such as bank account info.
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