In today’s world, everybody has a multitude of online and offline channels to promote personal opinions, news, facts, and others as such. However, this liberty gave access to the era of alternative facts. The media classified this new expression of the twenty-first century as a euphemism for fake news. The most infected space by this phenomenon is the online medium. As one of the pillars that sustain the Internet activity, Google joins the movement against fake articles on its search engine.
Articles Will Receive Labels on Google News and Search Engine Regarding their Nature
The tech giant, Google, has worked for the past few months towards creating a system that can combat the influence of alternative facts effectively. However, the project has eventually rendered a successful result which is now available across the entire world. The new measure against fake news will work on two platforms, namely Google News and Google’s results pages.
Google News is a news hub which Google operates and which works on advertising. The company is in charge of selecting quality articles from over 4,500 of online publications. Afterward, they are published within their rightful thread. In a short time, the platform has become the main source of information for many online users. From now on, the news aggregator will mark each article that was fact checked with a label entitled as “fact check.”
The same goes for Google Search Engine as well. Each time users perform an inquiry, the results will feature a label whenever the link leads to an article that was tested by a fact-checking authority. According to a report that the Duke University Reporter’s Lab conducted, there are more than 100 active websites that carry out complex fact check actions. Some of them are Snopes.com and PolitiFact.
Thus, under each generated result by Google search engine, users will be able to read a trustworthy grade and its source. Organizations can rate an article as either fake or true, but it can also place the validity of the text as somewhere in the middle.
Online Users Will Be Able to Avoid Alternative Facts Even Before Reading the Articles
Google makes it its job to display all the available fact checking results for one link. This means that sometimes the same article can receive antithetical rates. This situation will surely create a confusing effect for online users. However, Google believes that this is just a minor side-effect of a healthy global mobilization against alternative facts.
“Even though differing conclusions may be presented, we think it’s still helpful for people to understand the degree of consensus around a particular claim and have clear information on which sources agree.”
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